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In today's fast-paced world, parking has become a pressing concern for both parking managers and parkers. Limited parking spaces, rising costs, and the need for seamless operations have paved the way for innovative, technology based solutions. Digital parking operations are quickly becoming not just the way of the future, but the way of the present. One challenge with this – parking operations are often complex and extremely nuanced. Specifically, many parking managers run into challenges finding a digital solution that works for each of their permit types. The rules and restrictions are often highly unique, making it difficult to find a “one size fits all” solution. One way parking managers are choosing to fill this gap is by utilizing parking validation software, a technology that has allowed parking managers to digitize their more nuanced permit types. In this blog post, we will explore the concept of parking validation software, its benefits, and how it is transforming the parking experience for parking managers and parkers alike. Understanding Parking Validation Software Parking validation software is a powerful tool designed to simplify and streamline the parking process. In a campus environment, it enables departments, health clinics, admissions offices, and more to offer complimentary parking to their guests and for small events. In a commercial environment it enables businesses, such as restaurants, retail stores, hotels, and entertainment venues, to offer parking validations to their customers. With this software, parkers can enjoy discounted or free parking based on specific criteria, such as making a purchase, staying at a hotel, or attending an event. How Does Parking Validation Software Work? Parking validation software integrates with parking management systems, making it easier to track and validate parking transactions. Similar to other data sources, such as mobile pay apps or permit management solutions, parking validations are sent to enforcement software in real time to ensure efficient and uninterrupted parking enforcement. When a parker arrives at a participating location, their parking session can be validated in a variety of ways, depending on the organization and what works best for them. In some cases, parkers scan a QR code and create a validated parking session for themselves. In other situations, organizations may create parking validations on behalf of their guests, in which case all that’s required of the guest is to park in the designated area. For events, unique parking registration links may be sent to attendees, allowing them to create a validated parking session and view the parking location on a map in advance of the event. Benefits of Parking Validation Software: Enhanced Parker Experience: One of the primary benefits of parking validation software is the convenience it offers to parkers. Being able to provide parkers with a digital validation solution in the palm of their hands is a much better experience than requiring them to obtain a physical pass or decal, or enter a coupon code into a meter or pay station. Parking validation software makes the overall experience more seamless and enjoyable. Efficient Parking Management: Parking validation software simplifies the parking management process by automating validations and the tracking of parking transactions. Not only does this reduce manual errors, it also allows parking managers to focus their resources on higher-level initiatives and providing excellent service. Increased Footfall and Revenue: By offering parking validation, businesses attract more customers who might otherwise choose competitors without such benefits. This can lead to increased footfall, higher customer retention, and ultimately, improved revenue. Marketing and Customer Loyalty Opportunities: Parking validation software can be used as a marketing tool to engage customers and build loyalty. By offering targeted promotions or discounts through the validation process, businesses can incentivize repeat visits and build stronger relationships with their customer base. Data-Driven Insights: Parking validation software generates valuable data on parker behavior, including parking duration, frequency, and preferences. This data can be analyzed to gain insights into parker patterns and make informed decisions regarding pricing, operational improvements, and marketing strategies. Explore the Potential That Parking Validation Software Has to Offer Parking validation software is a game-changer in the parking industry, offering numerous benefits to parking managers and parkers alike. With its ability to streamline parking operations, improve the customer experience, and drive revenue growth, this technology has become a must-have for parking managers looking to stand out and provide a top-notch experience in today's competitive landscape. By embracing parking validation software, parking managers can transform parking validations from a headache into a hassle-free and value-added service, creating a win-win situation for everyone.

Offstreet is proud to announce its recent deployment with Auxiliary Services Corporation of SUNY Cortland (Cortland Auxiliary) – a not-for-profit organization that partners exclusively with the State University of New York at Cortland to provide business services to the greater Cortland community. “Offstreet has been everything we needed it to be. Being able to easily give our temporary employees and departments nearby parking has been amazing! Seriously alleviates a pain point that we’ve ALWAYS had.” - Dan Condon, Assistant Director, Cortland Auxiliary. Like many other post-secondary institutions, Cortland Auxiliary aims to have a fully digital parking program, eliminating the use of physical parking passes. Despite transitioning to LPR enforcement and implementing virtual permits for most use cases, it lacked a solution for department guests and temporary employees. Maintaining physical passes for these use cases added to the workload for the parking team and hindered its ability to enforce with LPR. Using Offstreet’s highly flexible validation software, Cortland Auxiliary can integrate its event, department, program and special-guest parking with license plate-based enforcement, eliminating the need for physical passes and increasing operational efficiency. Departments can create registrations on behalf of guests or provide them with a unique link to register their vehicles for parking upon arrival. After the license plate is entered, parking session data is sent to enforcement officers in the field via a secure API integration with their enforcement software. This partnership will allow Cortland Auxiliary to better utilize LPR enforcement and save time managing validations and complimentary parking on campus. We are extremely excited to continue our partnership with Cortland Auxiliary and look forward to supporting the institution in its transition to frictionless parking operations.

Offstreet's feature, Maps Support V1, allows administrators to display a link to a web-map in the Offstreet Portal, based on a location’s address. Benefits Include: Improved parker experience by providing them with a better visual understanding of the parking location, improving directional cues, and enabling efficient route planning for a frictionless parking experience This is particularly important for guests registering in advance of arriving onsite (e.g., for events) How It Works: To enable address support, administrators can navigate to the location details page in the Dashboard and toggle ‘Maps Support’ on Once enabled, the portal will display a ‘View Map’ button that links users to the location address in a web-mapping software iOS devices will open Apple Maps Android devices will open Google Maps Desktop will open Google Maps Who Has Access to This Feature: Any users with the ability to edit/read a location can enable map support for that lot Additional Considerations: One limitation of V1 is that a proper address is required, which doesn’t work for some lots (those which don’t have an address) A solution (e.g., GPS coordinates/pin-dropping) is being considered for V2

A Powerful Validation Tool for Parking Edge Cases Helping operators, universities, and more switch to digital permits so they can more effectively manage and enforce groups with unique parking needs Learn More Operators and Institutions Choose Offstreet to Go Fully Digital Jens Kage Director, Account Management at REEF Parking “Offstreet has been a great business partner of REEF since day one... Matt and his team are always customer focused while constantly evolving their service offering and we look forward to growing that relationship in the coming years.” Cameron Neufeld Director, Parking & Transportation at University of Manitoba “The Offstreet team has been a pleasure to work with. Their system allowed us to resolve long standing visitor parking challenges, and their willingness to customize the program to our needs has been instrumental in its success.” Universities Perfect for departments and groups with unique parking needs Go to Private Operators Perfect for commercial and residential lots, as well as events Go to Healthcare Perfect for programs and groups with unique parking needs Go to Let Go of Manual Processes and Disjointed Solutions For Good Fully Integrated Enjoy seamless integrations that connect other technologies to Offstreet's solution in real time Industry Driven Product driven and customer centric, Offstreet builds technology that meets modern parking demands Extremely Flexible Offstreet's flexible software can accommodate a wide range of use cases and complexities Find Your Solution Read the Latest 2 hours ago 3 min News Considering Parking Validation Software? Here’s The Scoop! In today's fast-paced world, parking has become a pressing concern for both parking managers and parkers. Limited parking spaces, rising... 1 like. Post not marked as liked 1 5 days ago 1 min News Streamlining the Campus Guest Parking Experience at SUNY Cortland Offstreet is proud to announce its recent deployment with Auxiliary Services Corporation of SUNY Cortland (Cortland Auxiliary) – a... 2 likes. Post not marked as liked 2 May 9 4 min News Offstreet For Campuses: Solving Guest Parking Challenges Like any good thing, the road to more efficient parking operations is paved with challenges, and a unique set of challenges seem to erupt... 2 likes. Post not marked as liked 2 Read More Meet With a Team Member to Discuss if Offstreet is a Good Fit for Your Location Book a Call Learn More

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Stop Using Spreadsheets and Outdated Tools to Manage and Enforce Permits Offstreet sells parking management software to operators and institutions to help them manage and enforce groups with unique parking needs Simplify Management Eliminate the manual processes associated with physical passes and spreadsheet entries Improve Client Experience Provide clients with a custom experience, such as the ability to self-serve or register their parkers in advance Increase Patrol Accuracy Increase revenue and efficiency without needing to flip between apps or pause enforcement Offstreet is a great fit for paid parking exemptions such as... Employee Permits Enable organizations to self-manage their employee parking permits Visitor Permits Seamlessly integrate complimentary visitor parking with enforcement Merchant Validations Bill parking groups based on their usage with user-friendly reporting Universities Perfect for departments and groups with unique parking needs Go to Private Operators Perfect for commercial and residential lots, as well as events Go to Healthcare Perfect for programs and groups with unique parking needs Go to Operators and Institutions Choose Offstreet to Fill in the Gaps Jens Kage Director, Account Management at REEF Parking “Offstreet has been a great business partner of REEF since day one... Matt and his team are always customer focused while constantly evolving their service offering and we look forward to growing that relationship in the coming years.” Cameron Neufeld Director, Parking & Transportation at University of Manitoba “The Offstreet team has been a pleasure to work with. Their system allowed us to resolve long standing visitor parking challenges, and their willingness to customize the program to our needs has been instrumental in its success.” Seamless Integrations That Connect Other Technologies to Offstreet's Solution Meet With a Team Member to Discuss if Offstreet is a Good Fit for Your Location Book a Call Learn More